Case study · Restaurants & Food · Juneau, Alaska

Alaskan Fudge Company

Fresh fudge from Juneau, shipped anywhere in the country

Launched May 2014 Live 12 years alaskanfudge.com ↗
alaskanfudge.com
Alaskan Fudge Company home page

Selected case

Fresh fudge from Juneau, shipped anywhere in the country

12yrslive and looked after
2generations of the site
4features built in
Visit alaskanfudge.com Built, hosted and looked after by Hoke Designs.

The site

Scroll the page, and the phone scrolls with you

A full-length capture of alaskanfudge.com, moving in step with the page.

1

Custom design & build

Designed around the client's content and customers rather than a template, and built on WordPress so their own staff can edit every page.

2

Online store

Products, cart and checkout on WooCommerce, with payments settled straight to the client — no marketplace in the middle.

3

Smart forms

Contact, request and application forms that route to the right inbox, keep a copy in the site and stop spam before it lands.

4

Managed hosting

Hosted on our Alaska-managed servers: daily backups, malware scanning, updates and a real person to call.

Before & after

Then and now

Drag the handle.

2026
2017 → today

A pale, product-thumbnail layout gave way to a dark, appetite-first store.

Alaskan Fudge Company website beforeAlaskan Fudge Company website afterMay 2017Today

What we built

4 pieces, one site

Custom design & build

Designed around the client's content and customers rather than a template, and built on WordPress so their own staff can edit every page.

Online store

Products, cart and checkout on WooCommerce, with payments settled straight to the client — no marketplace in the middle.

Smart forms

Contact, request and application forms that route to the right inbox, keep a copy in the site and stop spam before it lands.

Managed hosting

Hosted on our Alaska-managed servers: daily backups, malware scanning, updates and a real person to call.

The story

The brief

The Alaskan Fudge Company makes fudge on marble slabs in its Franklin Street shop and ships it nationwide. The site is a compact store: flavors, gift boxes and corporate orders, with shipping rules that understand Alaska. The current design replaced the 2018 version with a bolder, food-first home page.

What we did

A downtown Juneau candy shop serving cruise visitors in summer and mail-order customers year round.

2014First site launched
20262017 → today
TodayOn our managed hosting, 12 years on

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